crisis is dead
crisis is dead
Pig is tradition and history. It has been for centuries one of the oldest food resources and the basis of the economy in several countries. It has always played an essential role in the daily life of rural families: after a year of efforts rewards of the hard work could be finally reaped in a long awaited and joyful day.
Pig is a symbol of luck and wealth. Not by chance piggy banks usually have that shape. It’s the same for the crock little pig: first it gets fat, then you break it to take back stored coins. Saving some money isn’t difficult but exciting if it will allow to reach a goal. Crisis shouldn’t frighten as well: it will bring only benefits to people who can react.
Crisis is dead is a ceramic piggy bank, not a traditional one, but a more realistic pig, nowadays. Vacuum packaging, as a real bagged sausage, is part of the product itself. It’s almost a pity to unpack it.
Crisis is dead. For people who can change and are willing to take the challenge crisis doesn’t exist anymore and it becomes wealth as it fosters evolution and improvement.
The old crock little pig now is already bagged and fat. It’s a lot. Enjoy your crisis!
ceramic
self-production
© 2014 urge design
awards
2015
- selected, Mediterranea 17 - NO FOOD’S LAND, Young Artists Biennale (Bjcem international network), Milano
exhibitions
22.10.2015 > 22.11.2015 Fabbrica del Vapore, Milano
Mediterranea 17 - NO FOOD’S LAND, Young Artists Biennale (Bjcem international network), edited by Andrea Bruciati
label